“If you don’t like what’s being said — change the conversation.” ~Don Draper
I love this quote that I got from Don Draper, the genius ad exec in the TV show, Mad Men.
So many people don’t understand that they can actually control their interview conversation when they’re on a talk show.
You see, talk show producers are often overwhelmed and need help. They love when they get that help from the experts that pitch them basically a pre-produced segment that all they have to do is tweak.
After pitching a show an awesome media hook and story angle that the producer says “yes” to, you want to then submit a script that has a suggested introduction, suggested questions, and suggested outro.
Imagine being the producer who sees that you understand the anatomy of a segment. Wow! They’ll love you!
Also, once you know the flow of your segment, you understand how to pivot back to your messaging if the host goes down a cool rabbit hole because your info is awesome.
Hey, I believe that you definitely have an amazing message inside of you to share, but just don’t know how to tap into it to turn your message into a “news you can use” TV interview.
My free training gives you the behind-the-scenes talk shows secrets you need to land your first TV interview including:
• What most people don’t know to do that kills their chances of getting interviews…
• How to master this one thing to get you an interview 90% of the time…
• The types of guests that talk show producers need to book on their daily shows…
• Ways to monetize your talk show interview that skyrocket your credibility and your business…
• Three things you must do once you book your interview so you don’t blow it…
It’s time you elevate your professional status from an expert to an authority with TV interviews.
If you’re excited to tell your story or share your zone of genius with TV viewers and you’re ready to get the credibility of being a go-to expert media turns to, then check out my free training.
Marianne Schwab is the the creator of the ‘Seen On TV’ System and, as an Audience/Authority Accelerator, she is the go-to broadcast media expert to show you how to get booked on TV and ace your on-camera interview. Her producer credits include Live with Regis & Kathie Lee, Lifestyles of the Rich & Famous, Runaway with the Rich & Famous, E! Entertainment Television ON E! Specials, and many more. She has worked in broadcast for over 25 years and is currently the Executive Producer for CMP Media Cafe, a company specializing in broadcast public relations where she provides customized media coaching services for clients.
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Copyright © 2021 by Marianne Schwab. All Rights Reserved.